Table of Contents for
Building E-Commerce Solutions with WooCommerce - Second Edition

Version ebook / Retour

Cover image for bash Cookbook, 2nd Edition Building E-Commerce Solutions with WooCommerce - Second Edition by Robbert Ravensbergen Published by Packt Publishing, 2015
  1. Cover
  2. Table of Contents
  3. Building E-Commerce Solutions with WooCommerce Second Edition
  4. Building E-Commerce Solutions with WooCommerce Second Edition
  5. Credits
  6. About the Author
  7. About the Reviewers
  8. www.PacktPub.com
  9. Preface
  10. What you need for this book
  11. Who this book is for
  12. Conventions
  13. Reader feedback
  14. Customer support
  15. 1. Setting Up WooCommerce
  16. Installing WooCommerce
  17. Setting up WooCommerce
  18. Summary
  19. 2. Creating Your First Products
  20. Creating your first product
  21. Setting the categories, tags, and images for your product
  22. Summary
  23. 3. Using Downloadable Products and Variations
  24. Using attributes
  25. Setting up variable and grouped products
  26. Other product types
  27. Summary
  28. 4. Payments, Shipping, and Coupons
  29. Shipping methods and prices
  30. Using discount coupons
  31. Summary
  32. 5. Working with WooCommerce Themes
  33. Making or buying a theme
  34. Installing a WooCommerce theme
  35. Using the Storefront theme
  36. Summary
  37. 6. Customizing a WooCommerce Theme
  38. WordPress theme basics
  39. Developing WooCommerce themes
  40. Summary
  41. 7. Running Your Online Store
  42. Deploying your WooCommerce store
  43. Working with sales orders
  44. Reporting
  45. Summary
  46. 8. More Possibilities Using Plugins
  47. Popular and useful WooCommerce plugins
  48. A store in multiple languages
  49. Summary
  50. Index

Using discount coupons

There's one more topic we would like to discuss in this chapter. Working with discount coupons gives you the possibility to organize promotions for your existing customers, subscribers, or any other target group. WooCommerce has the basic functionality on board to be able to work with discount coupons. You may find them in the menu by navigating to WooCommerce | Coupons:

Using discount coupons

To add a new coupon, click on the Add Coupon button at the top of the screen:

Using discount coupons

In the preceding example above we created a simple coupon that gives a 10% discount on the whole cart. To enable our coupon, we now simply need to hit the Publish button.

The Coupon function delivers several possibilities; let's go through the fields one by one:

  • First of all, set the coupon code at the top of the screen. This is the code that your customers need to enter to be able to receive the discount. Keep it short.
  • Next, enter a description for your coupon so that you will recognize it later on.
  • An important one is Discount type. You may choose to give a discount as a fixed amount per product, as a percentage of the sale price per product, as a fixed amount for the whole cart or as a percentage for the whole cart. We used this last one, the setting Cart % Discount.
  • Below the type field, set the amount or percentage of discount you want to give in the Coupon amount field.
  • Besides the mentioned possibilities for giving an amount or percentage of discount, it's also possible to offer free shipping to your customers using a coupon. Check Allow free shipping if you want to use this function. However, note that it's also needed to enable the Free Shipping method we saw earlier and set it so that a coupon must be used.
  • Next, we can also enter a Coupon Expiry date, so that when that date is reached, the coupon will no longer work.
  • Other options can be found by clicking on the tabs on the left named Usage Restriction and Usage Limits:
    Using discount coupons
  • You may restrict the coupon by entering a Minimum spend and/or Maximum spend, so that discount is only given to orders that meet these rules. Handy if you want to run a promotion like Receive 20% discount on all orders of $100 and over.
  • Check the Individual use only field if you want to prevent your customers from combining several coupon codes.
  • Can your customers use the coupon to buy items that are already on sale? If not, check the Exclude sale items field.
  • Next, we can limit our coupon code to certain products or categories, or even exclude certain products or categories from the promotion. Just choose whatever is most convenient in your situation. Note: you cannot mix these rules. For example, if you exclude a certain category, you cannot include a specific product in the same category. There would be a conflict between the two rules, which will not work.
  • Use the Email restrictions field if you want to make this field available only to some specific customer(s). You must know the e-mail address they will use to place their order to be able to use this. WooCommerce uses the e-mail address entered in the checkout form for this restriction. That doesn't have to be the same one as the e-mail address on the customer's account.
    Using discount coupons
  • Finally, there are two more settings to limit the usage of our coupon. First, we can set how many times this coupon may be used. Note that the Usage limit per coupon setting works on store level, this won't stop a specific customer to use the same coupon code multiple times for different orders. If you want to prevent that from happening, use the Usage limit per user setting.

At the Cart or Checkout, your customers will be asked to enter a coupon if they have one:

Using discount coupons

Note that the way this looks like completely depends on the theme you're using. Be aware that as soon as you enable the usage of coupons, potential customers that do not have one might be distracted and leave the cart to start searching for one. Sometimes it's just better to keep the function disabled, if you're not running any promotions where coupons are needed.

Once your customer applies the coupon to the order, the order review section looks as follows:

Using discount coupons

After adding the coupon, your customer can delete the coupon code again by clicking the Remove link.

Depending on the settings of your coupons, it will be allowed or disallowed to use multiple coupons for the same order.